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iQ hub is the place to test innovation

IDEAS SPACE: One of the rooms inside the new MTAiQ hub.
IDEAS SPACE: One of the rooms inside the new MTAiQ hub. Clancy Harrip

IF YOU'RE a truck driver with an idea about how to make your job easier but you don't know how to put that idea into action, then the MTAiQ innovation hub is for you.

The hub, launched by the Motor Trades Association of Queensland, was established in response to the enormous technological change sweeping through the industry.

The iQ hub, located at MTA Queensland's head office, will bring together mentors, investors, coaches, commercial partners and industry experts to collaborate with start-up businesses and entrepreneurs as well as established businesses looking to capitalise on the changing landscape of industry.

MTA Institute operations manager Marcello Riotto, who is on the MTAiQ team, said the new hub was all about "fostering innovation in the auto industry” and that also went for those in the heavy vehicle industry.

"If you've got an idea, we're here to help,” he said.

Group Chief Executive Dr Brett Dale said the MTAiQ innovation hub would help establish Queensland as a centre of automotive innovation and create opportunities and growth that would have a positive effect on the industry and the wider community.

"The technology coming to our industry - such as driver-less vehicles, new electric vehicles and the way those vehicles are charged and the application of virtual and augmented reality in business processes means that in a few years' time not too many businesses will look as they do today,” he said.

"By 2020 we will see significant changes to our industry and by 2022 the major impact to business will be here. And that is no time at all.

"More than ever, we need to collaborate to innovate and I believe this facility is totally relevant to where we need to be in the 21st century.”

The iQ hub offers a hi-tech home for fledgling businesses, with high-speed internet access, first-class presentation and hot desk office facilities, as well as state-of-the-art audio visual equipment available to hub clients.

Additionally, clients will have access to experts in the fields of ICT, business innovation, finance management, marketing and communications and Australian law.

Several businesses have already been welcomed as clients and these include start-ups that are developing concepts in tyre sales and distribution, new vehicle sales, lead management and digital technology for use in the mechanical repair trade.

To find out more, email info@mtaiq.com.au.

Topics:  innovation hub mtaiq queensland

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